Services / Intelligence
Analytics & Reporting
Collecting data and acting on it are two different things. The gap between them is usually a reporting infrastructure problem.
Get in TouchWhat it is
Measurement built around your business questions.
Marketing analytics is the infrastructure that connects channel activity to business outcomes. I build reporting setups around the specific questions a business needs answered, whether that's which campaigns are driving leads, which pages are converting, or where budget is being wasted.
- ✓ Google Analytics 4 setup and configuration
- ✓ Conversion tracking and goal setup
- ✓ Custom dashboard builds (HubSpot, Power BI, Looker Studio)
- ✓ SEO and paid media performance reporting
- ✓ Channel attribution modeling
- ✓ Competitive benchmarking
- ✓ Monthly reporting and strategic recommendations
What you get
A clear picture of what your marketing is actually doing.
You get a reporting setup configured for your channels and goals, not a generic dashboard. Monthly reports include plain-language findings alongside the data so decisions are straightforward to make.
Why Mindstate Strategy
Analytics across every channel I work in.
I've built dashboards and reporting infrastructure across GA4, SEMrush, HubSpot, Power BI, and Looker Studio across multiple engagements. Analytics isn't a separate workstream for me. It runs alongside every service I offer, which means the data from your SEO, paid ads, email, and social campaigns all feeds into the same reporting picture.
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Tell me what you're working on, and I'll tell you if I can help.
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